Microsoft creative director, Adam Orth, took it upon himself last week to lash out at those complaining about always on systems and those suggesting they wouldn’t buy a next-gen Xbox if it came with such a clause. Microsoft has now apologised for his outburst, calling it inappropriate.
“We apologise for the inappropriate comments made by an employee on Twitter yesterday,” the statement read. “This person is not a spokesperson for Microsoft, and his personal views do not reflect the customer centric approach we take to our products or how we would communicate directly with our loyal consumers.
“We are very sorry if this offended anyone, however we have not made any announcements about our product roadmap, and have no further comment on this matter.”
Orth suggested in his initial rant that he didn’t know what people were complaining about and that they should just “#getoverit.” He also pointed out that electricity is needed for everything and is therefore technically making all electrical products always on – discounting the fact that a steady, fast electricity supply is somewhat easier to come by than a steady internet connection in many more rural parts of the world.
When a fellow developer pointed out that rural areas suffer in this respect, his answer was similarly obtuse, asking the question, why would you live there?